If you have a real estate blog, you may have considered inviting guest bloggers to provide content. As a general rule, allowing guest bloggers is a good idea, as it gives your readers the opportunity to read useful material and allows you to begin building useful relationships with other guest bloggers. Remember: if you allow [...]
Using Citations to Facilitate your Real Estate Marketing Efforts
Both large and small directories can be a great source for your real estate marketing efforts. There are many ways to find citation opportunities, and one of the best ways is to take a look at your competitors. Analyzing your Competition In short, one of the best marketing tools involves simply analyzing where your competitors [...]
Realtors use Google Analytics to your Advantage
Google Analytics can provide any real estate professional with a great deal of information about his or her present or future customers. As a result, it is the service of choice for real estate professionals who want to key in on their customers and really understand what makes them tick. Google Analytics is a practical [...]
Converting Real Estate Internet Surfers into Clients
There has been a lot of data released over the last few years that confirms what many of us already know: Internet customers are better customers. They are more loyal and they make decisions much quicker than customers searching for information in other ways. In short, most Internet customers, including those individuals searching for real [...]
How to Create a Long-Lasting Real Estate Brand
In order to achieve in the field of real estate you must consider the power of personal branding. Most of us realize that, in an effort to become successful in the real estate game, we must think about personal marketing. And the key to personal marketing is our real estate brand. Many of today’s top [...]
Are Real Estate In-Text Links Helpful for Harmful?
You’ve no doubt come across an article or two that is infused with links. For many of us, these links are little more than an annoyance. However, they may also be doing their job and sending more clients our way. In other words, don’t underestimate the power of links in your real estate blog articles. [...]
Why Real Estate Guest Posts Are Great For Rankings
As a real estate agent or broker you know the value of publicity and promotion. Getting your name out to the public and building your brand is important if you are to create and maintain a successful business. And blogging is one element to helping you build your brand. While creating a blog for your [...]
How Google is Destroying Your Press Release SEO
Real estate agents and brokers are constantly looking for ways to promote their business and services. One good way has always been to send a press release whenever a bit of good news happened. For example, if you received a new professional endorsement, recently joined the ranks of Realtors, or made the $1 million sales [...]
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