How many hours have you logged searching the Web? If you’re like most real estate business owners, you know that manually searching the Web for the newest ways to stay relevant when it comes to link building can be a serious pain.
If you want to continue building your real estate business through link building and you simply don’t have the time to browse the Internet (who does?), it pays to consider taking advantage of some of the free alert tools available.
Free alerts allow you to monitor any number of things, such as your brand, a particular keyword, or simply to stay informed of the latest happenings in your local real estate market. In particular, you can use alerts to keep you informed of new places to get a link.
Here is a list of just some of the information you can obtain through web and social media alerts:
• When your brand or business is mentioned
• When your competitors are mentioned
• When there is news in your industry
• When your competitors supply guests posts on other websites
• When a website is looking for guests posts about the local real estate market
• When someone posts a real estate question that you can answer
• New any new real estate websites pop up
• When a blog mentions you or your brand
• When potential customers begin asking questions
In other words, web and social media site alerts not only keep you in the loop regarding your business, but they also serve as a great tool for following your competitors’ business. And, of course, any time you can answer a question or snag a new customer is a bonus.
Google alerts is super-easy to use, as you can set up basic alerts for your business or industry, or you can also customize your alerts to inform you on a daily or weekly basis of new information. Finally, you can choose the source of your information, such as blogs, news, video, discussions, etc.
If you want a great source for social media alerts, try Social Mention. It works like Google alerts, only for the social media sites. This system provides you with a daily alert about what is being discussed on social media sites. And don’t forget to use both Twitter and Facebook alerts as your primary source of information regarding these social media sites.
Tags: Link Building