How Real Estate Agents Can Use Social Media to Build Relationships

Real estate agents everywhere are coming to realize the value and potential of using social media networks to expand their businesses and reach their goals. This new platform offers an unprecedented marketing capability that allows agents to build relationships with clients and colleagues without traveling or spending a dime. Social media marketing is a great [...]

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The Benefits of Computer Training for Real Estate Professionals

On the whole, real estate tends to be a person-to-person kind of profession, even in this modern era of computerized interactions. It’s still a handshake business where agents help prospective home buyers to find the house of their dreams, or to sell the property that is no longer meeting their needs. But despite the fact [...]

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5 Ways for Real Estate Agents to Use Yelp

Internet marketing is one of the most important new strategies of our time, and it is the businesses that catch on quickly that will benefit from its potential. Social media networks in particular offer real estate agents a golden opportunity to improve their businesses. Over the past several years, the social network Yelp has become [...]

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License to Inspect: the Latest App for Real Estate Professionals

If you ask someone in real estate what one of the most overlooked parts of their job would be, they might just tell you that many people overlook how much research is required in order to be successful. Take selling a house, for example. If it was simply a matter of someone putting up a [...]

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How to Refine Your Real Estate Marketing Efforts

Marketing is endlessly important in real estate. No industry imposes the same marketing demands on professionals who seek to be successful, and in order to solidify your place in the market you are going to need to refine your strategies. As we come through a serious economic recession, the only way to realize your full [...]

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5 Tips for Creating a Real Estate Video That Goes Viral

The real estate industry may be slated to come out of its slump this year, with predicted increases in both sales and pricing, but that doesn’t mean the marketplace is any less competitive for agents and firms looking to represent buyers, sellers, investors, and other clientele. So realtors that want to gain an edge are [...]

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5 Ways for Real Estate Professionals to Utilize Social Media

Success in real estate requires a great deal of creative thinking. As technology continues to grow each year, new opportunities for real estate professionals are always presenting themselves. The internet has become one of the most valuable resources in all of business, and social media networks are especially beneficial in real estate. This completely new [...]

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5 Popular Real Estate Marketing Trends for 2013

The last year has seen a slew of changes in the real estate market, although to the untrained eye they may have been nearly invisible. While the average homeowner likely hasn’t noticed any shift in the market from the activity of the last few years, the truth is that the number of foreclosures for sale [...]

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The Most Common Home Inspection Issues That Can Sour a Deal

Buying a home is never a simple matter–investments like this take lots of time and consideration on your part. There are many houses available on the market, of course, but you may have trouble finding the right one for you. You can expect to make certain compromises in your home purchase, but there are a [...]

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5 Tips for Improving Your Property Listing Photos

Creating an attractive property listing is not as simple as it seems. When you’re competing for the reader’s attention with hundreds of other listings, it’s highly important that your ad is engaging. The best way to catch the readers attention is to use photos–in many cases, prospective renters or buyers won’t even look at a [...]

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