Realtors use Google Analytics to your Advantage

Google Analytics can provide any real estate professional with a great deal of information about his or her present or future customers. As a result, it is the service of choice for real estate professionals who want to key in on their customers and really understand what makes them tick. Google Analytics is a practical [...]

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Custom Real Estate IDX Solutions – Everyone Is Doing It

Seems that everywhere I look nowadays most Agents/Brokers are developing their own in-house IDX Solutions. Previously there were only a few custom IDX providers, however now I’ve noticed Realtors/Brokers starting to create their own products in many markets. I assume there are many upsides to creating your own real estate IDX solutions, such as: 1. [...]

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Google Updates its Real Estate Search

Google has recently announced that it has expanded its real estate listings on Google Maps. Andrew Foster, who is one of the product managers of Google Maps, explained that Google was rededicating itself to this market because their in-house research showed that a large portion of the population are using the Internet to search for [...]

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Custom Real Estate IDX Solutions

Warning short post below. It’s late, I’m hungry and I’m sleepy, however the blog needs some new content Should you upgrade to a custom real estate IDX ? Yes!!! Since we upgraded to a custom REW IDX our leads have increased significantly. The search engine friendly pages are spiderable and have increased long tail traffic [...]

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Avoid the Technology Temptation

What do you offer your visitors on your real estate website?  Do you offer easy navigation?  Plenty of good easy-to-access content?  Simple design with graphics only when needed?  Or are you a technology lover that has built a souped-up hot rod version with too many bells & whistles? Your real estate website should be designed [...]

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Real Estate WordPress Plugins

Below are a few plugins that I highly recommend to increase your sites rankings. If your online presence is your main focus, then you might as well build the proper foundation from the get-go. 1. HeadSpace 2 – With the HeadSpace plugin you can tag posts, create custom titles and descriptions that improve your sites [...]

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