Realty Rankings » Keywords http://www.realtyrankings.com Tue, 31 Jan 2012 19:06:24 +0000 en hourly 1 http://wordpress.org/?v=3.0 Keywords Open the Doors to Your Real Estate Website Visitors http://www.realtyrankings.com/keywords-open-the-doors-to-your-real-estate-website-visitors.htm http://www.realtyrankings.com/keywords-open-the-doors-to-your-real-estate-website-visitors.htm#comments Wed, 17 Dec 2008 22:35:35 +0000 Caleb King http://www.realtyrankings.com/?p=86 You can and should take advantage of the possibilities of using Search Engine Optimization (SEO) in your real estate web site to build great success with your online presence.  SEO is becoming a useful and profitable scientific method to direct internet traffic to your site.  With more traffic you have greater profit potential with monetization or marketing goals.

SEO success is not something that happens in one day.  It takes patience, deliberate research, and oftentimes a lot of good fortune, to make SEO work for the success of your real estate web site.  But that’s why it is important to choose a web niche and specific keywords that best pertain to your niche.

Diligence is the key factor when starting and growing a real estate web site.  Once you have decided on a niche for your real estate web presence, you need to continually work at it by updating content often, adding keyword rich content, and promoting that content frequently.

Choosing the right keywords for your real estate website content can be challenging, but when done correctly your SEO becomes better and better.  You could choose a few keywords which are highly competitive on search engines, such as “real estate listings” or “real estate prices”, and have success with those if you promote your content frequently.  When checking with Google Adwords you will find that both of those keywords have millions upon millions of returns.  Your ranking could be anywhere in the middle of all those returns.

But just think what happens if you narrow the scope of your SEO to a group of very specific keywords.  Say you choose “real estate Portland Oregon” as a keyword phrase.  Google now shows an average of just over 300,000 returns.  This offers a much better chance for your site to get noticed with diligent promotion.

Choose your keywords wisely and your SEO can be much improved.

]]> http://www.realtyrankings.com/keywords-open-the-doors-to-your-real-estate-website-visitors.htm/feed 9 Real Estate Blogging 101 – Let’s Get Started! http://www.realtyrankings.com/real-estate-blogging-101.htm http://www.realtyrankings.com/real-estate-blogging-101.htm#comments Thu, 04 Dec 2008 03:33:13 +0000 Caleb King http://www.realtyrankings.com/?p=84 Your real estate niche website needs a regularly updated blog.  A blog section on the site is a place where your visitors can gain new information about topics on your real estate website, new real estate articles, and links to other websites that may be helpful to them.

Blog posts do not need to be long, and do not need to be filled with awe inspiring content every time.  A blog post on your real estate website may be just a few lines long with a link to an interesting real estate web article.  Or it could be a short review and link to one of your own outstanding articles elsewhere on the site.

When you do write a blog post for your real estate website, you should always consider which keyword should be optimized within the article body of the post.  Keywords play an integral part in getting your blog post noticed by search engines.

Post frequently

Blog every day if you can.  Web search engine algorithms pick up more on websites that are updated frequently.  The more frequently you post and update your real estate website the better chance you can get new traffic from search engines.

Comments

Your blog posts can stimulate discussion and motivate your readers to post comments on your blog.  Comments are also a good way to keep your real estate website updated and show new readers that others read your blog as well.  Encourage comments from your readers.  Ask questions or take a poll in your blog posts.  Comment on other real estate blogs.  Usually they will reciprocate and comment on yours as well.  Your real estate website blog can be an interesting discussion hub for your readers.

The benefits of blogging for your real estate website are great.  Don’t neglect a blog on your website just because you think it is time consuming.  A simple blog updated frequently takes little time and brings big rewards for your real estate internet marketing traffic.

Below are a few of my favorite real estate blogs:

Austin real estate blog

Atlanta real estate blog

Dallas real estate blog

Las Vegas real estate blog

Real Estate Blog Lab

Sellsius real estate blog

]]> http://www.realtyrankings.com/real-estate-blogging-101.htm/feed 19 The Key to Finding Keywords for Your Real Estate Article http://www.realtyrankings.com/keywords-for-your-real-estate-article.htm http://www.realtyrankings.com/keywords-for-your-real-estate-article.htm#comments Mon, 24 Nov 2008 19:37:09 +0000 Caleb King http://www.realtyrankings.com/?p=88 When you write a blog post or article for your real estate website you need to fill it with not only good content, but also with a popular keyword or two scattered throughout the article.  Keywords are the anchor to getting your article or blog post noticed by search engines.

Keywords can be a single word, or a short phrase that would be searched frequently on search engines like Google.  Before you ever begin your real estate article or blog post consider what your topic will be.  Broad keywords such as “real estate” are not narrow enough in scope to set your article apart.  But you can focus a topic on a more specific keyword such as “real estate calculator” that would more likely appear in a search list.

Keywords benefit your real estate website when they benefit your readers. Whether your readers come from a search engine result, or a link from a social networking site, or even a return visitor, they will read what catches their eye and interests them.  In that case, then, it is important to choose real estate keywords and topics that will keep your traffic coming back.

To determine a good keyword for your real estate website consider a few and run them through a keyword analyzing tool such as Google AdWords, or SEOTools.  Many sites like these can be used for free, but others you must pay a subscription fee.  If you want to write a lot of content and drive traffic to your real estate website the small fee may be worth the cost.

With the help of these tools you review the results of how often a keyword is searched, and receive suggestions for alternate keywords for your real estate topic.

When you have the right keywords for your real estate article or blog post, you will have the right focus and strategy to make the most and best use of that posting.

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