Posted by Caleb King on Jul 13, 2011 Marketing
Your real estate website is likely optimized for Google and, while that’s smart, it’s also important to understand that Bing is now becoming a big player in the world of rankings. In fact, Bing is now accountable for 30 percent of all searches performed in the U.S. (through both Yahoo and Bing.com). With that said, [...]
Posted by Caleb King on Jul 5, 2011 Local SEO
Sometimes we all need a refresher course when it comes to making the most out of our local SEO efforts. If you haven’t given much thought to your local real estate SEO efforts lately and you want to reclaim your status on all the major search engines then you need to reexamine the basics: Don’t [...]
Posted by Caleb King on Jul 19, 2010 Marketing
Real estate agents and brokers are constantly looking for ways to promote their business and services. One good way has always been to send a press release whenever a bit of good news happened. For example, if you received a new professional endorsement, recently joined the ranks of Realtors, or made the $1 million sales [...]
Posted by Caleb King on May 21, 2010 Marketing
Search engine optimization (SEO) is a complex business. Real estate SEO has its own quirks, tricks, and strategies that make it more effective. If you are attempting to build an internet presence through online marketing, don’t leave your SEO in the hands of general SEO “experts.” You need a qualified SEO service that serves your [...]
Posted by Caleb King on Jan 27, 2010 Featured, Link Building
One of the most important strategies in link building is sending link requests. It can be considered both a science and an art. When you are drafting your link request mail, you need to take into consideration the following factors: The first factor revolves round the reinforcement value. By linking to your website how would [...]
Posted by Caleb King on Dec 3, 2009 Featured, Link Building
Today no one contests the fact that links are essential for the success of a website online. You should have a link count that is good both qualitatively and quantitatively to get good rankings for keywords relevant to your website. Search engines do not attribute same value to all the links indiscriminately. Various factors are [...]
Posted by Caleb King on Jan 17, 2009 Featured
Many Real Estate webmasters are new to the world of Search Engine Optimization (SEO). So they often visit different webmaster forums & groups to gain knowledge on SEO. But sadly not all forums/groups provide the accurate information about Search Engine Optimization. There have been cases where Real Estate Webmasters were misled by the members of [...]
Posted by Caleb King on Jan 13, 2009 Featured
Its not a surprise that a lot of Real Estate businesses are constantly looking at online opportunities and ways to get new leads from the search engines organically. However the basic problem with many of these sites are, they aren’t properly optimized for the search engines. Some of these sites use excessive flash content, fancy [...]
Posted by Caleb King on Jan 7, 2009 Marketing
All of us who want to start a real estate business have one goal to aim for. That is, to become successful in that endeavor. We will do anything possible to be focused on achieving that goal. Nowadays, the use of Internet has become wide and it could be very advantageous if we will make [...]